Category Archives: Packaging

Front Porch Farm is over-the-top delicious

ELIXIR Design-Front Porch Farm wine

Front Porch Farm is a bas­tion of bio-diversity. We could describe the owners as bespoke farmers, since most of their prod­ucts are grown to order for fine restau­rants and spe­cialty gro­cers. And we could describe the farm as a “Noah’s Ark for food,” since the owners are zealous about sus­tain­ability. Their dream is to raise all the ingre­di­ents for com­plete meals of deli­cious­ness – and they’re already making wines to accom­pany them.

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Fresh packaging with a twist for The Spa Hotel Healdsburg

L to R: Lavender, Rosemary and Orange Blossom Lotion; Meyer Lemon and Sage Shampoo; Lavender, Jasmine and Blood Orange Conditioner; Meyer Lemon and Sage Bath Gel.

The fruits of Elixir’s recent pack­aging project for The Spa Hotel Healdsburg are now available.

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New vistas for prAna


Elixir is excited to be working with prAna on their brand visual lan­guage, to be unveiled soon in all chan­nels: new web­site, retail graphics, pack­aging, and the company’s first direct-to-consumer cat­alog. The 17-year old brand, based in Vista, CA, is a long­time pur­veyor of apparel & acces­sories for yoga and climbing, as well as activewear — all with a bohemian bent.

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Some news that’s fit for Print

We’re pleased that our work has been selected for PRINT’s 2010 Regional Design Annual, a com­pre­hen­sive survey of graphic design in the United States. Three of our recent projects will be included in the December 2010 issue along­side other win­ning entries.

Greenwood School, a Waldorf-inspired pre-kindergarten through 8th grade based in Mill Valley, CA, worked with Elixir to develop a mar­keting strategy, brochure and admis­sions kit.

The Coffee Bean & Tea Leaf — A set of tins was part of a com­pre­hen­sive brand visual lan­guage that Elixir devel­oped for the coffee retailer’s ’09 hol­iday promotion.

The National Fish & Wildlife Foundation 2009 Fundraiser — Elixir designed the invi­ta­tion and col­lat­eral for the event hon­oring Julie Packard, Executive Director of the Monterey Bay Aquarium.

Harmony at holiday for The Coffee Bean & Tea Leaf

We had the plea­sure of working with this Los Angeles-based coffee chain to develop their ’09 hol­iday pro­mo­tion. The Coffee Bean & Tea Leaf—with 750+ loca­tions in 22 coun­tries — desired a com­pre­hen­sive visual lan­guage to trans­form their stores during the hol­iday season and be cost-effective for fran­chisees to implement.

By the time all was said and done, Elixir had designed icons, cups, java jackets, menu boards, gift cards, hang tags, gift bags, sea­sonal décor and pack­aging for 36 retail skus. We’re proud to report that The Coffee Bean & Tea Leaf sold through all hol­iday mer­chan­dise and had very strong par­tic­i­pa­tion among franchisees.