Jennifer Jerde, Elixir’s founder and creative director, and frequent collaborator Alyson Kuhn will pair up for a panel discussion on March 5 with three other pairs of creative collaborators. “The Business of Design” is sponsored by the San Francisco Museum of Craft + Design in conjunction with the current exhibition San Francisco Graphic Design. The event will take place at the Hotel Rex (next door to the Museum), 562 Sutter Street, from 6-8 pm. The Museum will be open for a private gallery tour after the program. (Presentation is free to Museum members/$10 for non-members.)
Alyson has worked with Elixir since 2000 on diverse assignments: branding strategies, voice guides, interviews, and client marketing materials. She is also an invaluable contributor to the studio’s own self-promotion, crafting blog posts, staff bios, and project descriptions.
Wedding Chic, Gump’s recent showcase for brides, was a grand success. Elixir designed the collateral for the February 8 event, including a custom logotype used in print ads and the e-nnouncement. Consultants from Gump’s wedding registry and specialty purveyors were on-hand to tour brides-to-be through the displays. Elixir has designed and evolved the Gump’s catalogue since 2005, evoking in print the distinctive in-store shopping experience.
Elixir’s custom logotype for the event dressed up the windows on Post Street.
Wine and conversation sparkled as guests circulated throughout the store.
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Elixir is delighted to be working with the National Fish and Wildlife Foundation (NFWF), a non-profit organization established by Congress in 1984 to preserve and restore our nation’s native wildlife species and habitats. The Foundation directs public conservation dollars to the most pressing environmental needs and matches those funds with private contributions.
Elixir is creating invitations and event collateral for NFWF’s annual Bay Area fundraising event Celebrating the Great Outdoors, to be held March 24th. This year’s honoree is Julie Packard, marine biologist and Executive Director of the Monterey Bay Aquarium. San Francisco’s own Stanlee Gatti will be designing the event.
Since its inception, NFWF has invested more than $1.5 billion in conservation, providing over 10,000 grants to more than 3,500 organizations in all 50 states and over 50 other countries.
Last Thursday’s opening of San Francisco Graphic Design at the SF Museum of Craft + Design drew a kaleidoscopic crowd. Guests were challenged to see the design through the designers.
We hope you’ll visit, or revisit, the exhibition, which is up until April 26, at 550 Sutter Street, between Powell and Mason. While you’re out and about: The Hotel Rex, two doors up, has a peek-worthy elevator, decoupaged with vintage pages from San Francisco Social Registers. The hotel’s interior was designed by Elixir client Candra Scott & Anderson—whose logo is featured in our Communication Arts profile along with several invitations and other projects showcased at the exhibition. More »
Elixir is proud to be one of twelve San Francisco design firms whose work is showcased in San Francisco Graphic Design, a new exhibition at the San Francisco Museum of Craft + Design. If you’re in the neighborhood, join us at the opening preview on Thursday evening, January 15, from 5 to 9 pm. Elixir’s mini-exhibit will include a retrospective of holiday gifts to friends and clients, plus selected work for local events and innovators.
Gump’s recently invited Elixir to design collateral for Wedding Chic: a custom logotype, plus print ads and an e-nnouncement with a photograph from frequent Elixir collaborator John Dolan. The bridal brunch on February 8 will present the ultimate in elegant, relevant homewares, supplemented by displays and demos from specialty purveyors. The Wedding Registry at Gump’s has enchanted and inspired generations of Bay Area brides. Elixir has designed and evolved the Gump’s catalogue since 2005, evoking in print the distinctive in-store shopping experience.
Elixir again received the vote of Yerba Buena Center for the Arts to create the materials for their annual bash. Artists Ball 7 presented a high-spirited platform for The New Party ’08, complete with a voter invitation pamphlet to the “political funraiser.” The two indistinguishable candidates were San Francisco’s iconic identical twins, Marian and Vivian Brown. The perfect pair inspired a pork barrel o’ puns {Twint: E Pluribus Twonum}, and the RSVP ballot was chad madness.
Off the top of our heads: Poster gals Marian and Vivian Brown show their unimbleachable character.
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Elixir-designed invitations for the Academy of Sciences’ opening gala and dinners. The dinner invitation presents a cosmic perspective, starting with a chart of spirals created by prime numbers that holds a series of ultra-recyclable enclosures posing the Academy’s Big Questions. The gala invitation zeroes in on the festivities with a succession of photos: the earth from 250,000 mi. away; an aerial view of San Francisco from 200 mi. up; the Academy from 1,000 ft. overhead; a sneak-peek at the tropical fish from 2 ft.; and the champagne to be served, from a mere 10 mm. The Academy opened to the public this past Saturday, September 27!
