Into the woods with the National Fish & Wildlife Foundation

Elixir’s invi­ta­tion for the National Fish & Wildlife Foundation (NFWF) is fea­tured on page 144 of the September/October issue of Communication Arts. The magazine’s 52nd Design Annual fea­tures 174 win­ning projects from 4,291 entries.

Celebrating the Great Outdoors, the Foundation’s third annual Bay Area fundraising event, was held on March 28, 2011. The invi­ta­tion and related col­lat­eral were inspired by event designer Stanlee Gatti’s vision for the event — a pop-up, tented forest on San Francisco’s Crissy Field. Elixir col­lab­o­rated with UK illus­trator Mary Woodin to create immer­sive scenes that emerge on dimen­sional cor­ru­gated card­board panels pro­duced by Oscar Printing.

Over the past 26 years, the National Fish & Wildlife Foundation has helped craft a remark­ably broad variety of solu­tions to extra­or­di­nary envi­ron­mental chal­lenges. Both inno­v­a­tive and prag­matic in their approach, the orga­ni­za­tion serves as a cat­a­lyst for con­ser­va­tion action and effec­tive­ness. Their myriad of con­ser­va­tion part­ner­ships con­nect them with key fed­eral and state agen­cies, top industry leaders, con­cerned pri­vate cit­i­zens, and non-profit lead­er­ship from the inter­na­tional to the local level. In 2010 alone they proudly awarded 417 grants, lever­aging $60 mil­lion in fed­eral and non-federal funds to a total on-the-ground invest­ment of $179 Million. Of that total, $18.7 mil­lion was invested in California.

Photos from the event:

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