Jennifer Jerde, Elixir’s founder and creative director, and frequent collaborator Alyson Kuhn will pair up for a panel discussion on March 5 with three other pairs of creative collaborators. “The Business of Design” is sponsored by the San Francisco Museum of Craft + Design in conjunction with the current exhibition San Francisco Graphic Design. The event will take place at the Hotel Rex (next door to the Museum), 562 Sutter Street, from 6-8 pm. The Museum will be open for a private gallery tour after the program. (Presentation is free to Museum members/$10 for non-members.)

Alyson has worked with Elixir since 2000 on diverse assignments: branding strategies, voice guides, interviews, and client marketing materials. She is also an invaluable contributor to the studio’s own self-promotion, crafting blog posts, staff bios, and project descriptions.